Dads’ backs were aching Monday morning, following the fourth annual Okanagan Dream Rally. (David Venn - Capital News)

Okanagan Dream Rally raises $800,000 in 4th annual event

Event organizers say they’re overwhelmed by community support and generosity

Bernard Avenue was a wonderland for people of all ages on Saturday, Aug. 3.

The Okanagan Dream Rally’s fourth annual event brought hundreds of people to the streets of downtown Kelowna to walk through the cars on display.

“It’s crazy how many people showed up for it,” said Matt August, the owner of August Luxury Motorcars and c0-founder of the August Family Foundation. “(We are) grateful for our community.”

This year’s event raised more than $800,000, which brings the event’s total money raised to approximately $1.6 million in its four years.

August said he was taken aback when they tallied the numbers earlier this morning.

“We had no idea this was happening,” he said, joking about how he thought last year’s total amount raised may have been a fluke.

READ MORE: Okanagan Dream Rally looks to hit over $1M in funding this year

READ MORE: Rally makes dreams come true

Dream Rally surpassed their fundraising goal of $500,000 for the Ronald McDonald House BC and Yukon, and now, the organizers aren’t too sure what to do with the extra cash raised.

August said they are still deciding how to divvy up the overflow of funding.

One driver who participated in the event said that it was an amazing experience to be a part of.

“The support of the city was incredible,” 33-year-old Vancouver philanthropist Kevin Gordon said. “Particularly the amount of people that came out.”

Gordon, who is widely known as the co-founder for Convertus, a startup businesses that offers a wide set of digital solutions-based services to auto dealers across the country, started the Driven Project a year ago, which is similar to the Okanagan Dream Rally.

Operating full time now, Driven Project offers super car rides to children who are suffering from a terminal illness for charity. The startup foundation has expanded to do larger group drives once a month and individual group drives once a week.

Gordon said the Vancouver Police Department are their biggest supporters, shutting down streets in Vancouver and offering escorts throughout the narrow urban streets. They also partner with luxury car brands such as McLaren and Lamborghini.

READ MORE: Blacksmith competition draws crowds to Lake Country vineyard

“(The Dream Rally) has a really similar vision and they really want to do lots of charity work,” Gordon said. “I have a lot of respect for that.”

Gordon is friends with August and said they help each other out for both of their charitable causes.

“It keeps opening up my eyes to what kids are going through sometimes,” August said.

For now, August is appreciative and overwhelmed.

“Our dealership is in shambles; there are cars everywhere,” August said with a laugh. “This is something that will be happening for a long time.”



David Venn
Reporter, Kelowna Capital News
Email me at david.venn@kelownacapnews.com
Follow us on Facebook | Twitter

Just Posted

Festival goers at the 27th annual Roots and Blues Festival

The Observer asked: Where are you from and what brought you to the festival?

Mistake-riddled offence leads to first loss for Okanagan Sun

The Sun lost to the Westshore Rebels 16-13

Fire departments extinguish suspicious wildfire near West Kelowna

Crews established a fire guard and knocked down the blaze before it grew to one hectare.

15-year-old boy drowns after midnight jump into Okanagan Lake

The RCMP and BC Coroners Service are investigating the drowning.

UPDATE: Man in custody after alleged impaired hit-and-run in downtown Kelowna

The victim remains in serious yet stable condition after being struck Saturday night

Kelowna Share Society celebrates International Thrift Shop Day with BBQ

Event helps society say thank-you for community support

U16 B.C. fastpitch team named national champs

Girls went undefeated at national tournament in Calgary

Summerland’s downtown has gone through numerous changes

Main Street has been commercial hub of community for many years

Advocates ‘internationalize’ the fight to free Raif Badawi from Saudi prison

Raif Badawi was arrested on June 17, 2012, and was later sentenced to 1,000 lashes and 10 years in jail for his online criticism of Saudi clerics

Okanagan climate advocacy group protests against Tolko

Group to demonstrate outside Vernon head office Monday over plan to log close to water supply

Okanagan Cultural Connections live venue tour kicks off in Vernon

Two dozen promoters, national booking agents, and music reps to visit venues from Vernon to Oliver

Most Read