Kelowna’s lakefront visitor centre is one of 130 around the province. (Destination B.C.)

B.C. visitor centres get help with COVID-19 prevention measures

Destination B.C. gearing up for local, in-province tourism

B.C.’s 130 community-owned visitor centres are getting help with COVID-19 physical distance measures to help them welcome tourists from around the province as summer season unfolds.

Destination B.C., the province’s Crown tourism marketing agency, has announced up to $1,000 for each centre to provide for extra sanitation and physical distance indicators for centres. Currently they’re focused on “tourist in your own town” efforts to direct people to amenities that are open, such as museums, galleries, cultural sites as well as parks and open spaces.

Destination B.C. has redirected its usual international marketing campaign and Super, Natural B.C. ads to promote #exploreBClocal during the coronavirus pandemic travel restrictions.

“As we head toward summer, we want visitor centres in communities all around B.C. to feel ready and willing to showcase their local areas, when the time is right,” said Marsha Walden, CEO of Destination B.C. “This one-time grant to support health and safety measures ensures visitors, staff and volutneers can feel comfortable interacting with others.”

RELATED: Royal B.C. Museum set for reopening in June

RELATED: B.C. park reservations surge as camping opens

Destination B.C. is also providing weekly Youtube updates for tourism operators. The latest one contains an update on the early bleak forecast for B.C. tourism, forecasting tourism revenue of $6.7 billion for 2020. That’s a 40 per cent improvement on the initial estimate when airlines and borders were shutting down around the world, but it’s still a far cry from the 1.5 billion industry revenue in 2019.

Camping demand is up, as are fishing licences and other indicators that B.C. residents are preparing to spend their holiday time and money within the province. Vacation spending that would otherwise go to cruises and other international travel is likely to stay in B.C. this year.


@tomfletcherbc
tfletcher@blackpress.ca

Like us on Facebook and follow us on Twitter.

BC legislatureCoronavirus

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Vernon shutterbugs capture rainbow

A rain event July 9 made way for a glorious sight

Fundraiser kicks off for Lake Country families displaced by house fire

A GoFundMe campaign has been launched to raise $5K for those who lost everything in early morning blaze

Liberals push NDP for fall school reopening plan

Local Liberal MLA says NDP government committed to plan being unveiled before Aug. 4

Okanagan and Shuswap MPs want federal funds to help stop invasive species

Concerns raised that spending favours Eastern Canada.

YMCA of Okanagan summer camps start up

Registration for July is now open

B.C. sees 25 new COVID-19 cases, community exposure tracked

One death, outbreaks remain in two long-term care facilities

VIDEO: Alberta man rescues baby eagle believed to be drowning in East Kootenay lake

Brett Bacon was boating on a lake in Windermere when he spotted the baby eagle struggling in the water

Summerland Blossom Youth Ambassador Program to hold coronation

Event will be held by video as a result of COVID-19 precautions

Pooch abandoned at Penticton doggy daycare suffered from oral disease

A fundraiser for Okie held by the BC SPCA surpassed its goal of $1,700

Couple shaken up after homophobic encounter at Kelowna mall

‘We’re not in the States; we’re not in some little hick town; we’re in Kelowna, British Columbia, Canada. And it still happens’

Summerland to allow in-person attendance at July 13 council meetings

Two meetings will be held at Summerland Arena Banquet Room to accommodate public

Rescued hawk returned to Lumby skies

A rehabilitated Swainson’s hawk was returned to its Rawlings Lake habitat

Conservationists raise concerns over state of care for grizzly cubs transferred to B.C. zoo

‘Let them be assessed now before their fate is sealed,’ urges B.C. conservationist Barb Murray

Dog locks out Kelowna couple on 4th floor patio

Kelowna firefighters were called in to rescue the two people

Most Read